Programmatic Advertising Tools
ArrayKit ke Programmatic Advertising tools un rozmarra ke ad-tech tasks ko cover karte hain jinhe ad-ops engineers, publishers aur video-player developers ek campaign live jaane se pehle hit karte hain. VAST aur VMAP creative XML validate aur inspect karein, VAST macros expand karein, aur VAST error codes look up karein. Ek OpenRTB bid request validate karein ya ek form se ek correct banayein, ek object aur enum reference haath mein. Ek IAB TCF v2.2, GPP ya US Privacy consent string decode karke bilkul dekhein ki kaunse purposes aur vendors allowed hain, ya ek wapas build karein. ads.txt, app-ads.txt aur sellers.json validate karein, ek SupplyChain (schain) object banayein, ek Prebid ad unit generate karein, IAB standard ad sizes look up karein, aur CPM, eCPM aur fill-rate math run karein. Aap XML, JSON ya string paste karte hain aur sab kuch aapke device par parse hota hai — aapke tags, bid requests aur consent strings kabhi upload nahi hote.
- VAST Validator — VAST XML tags ko IAB rules ke against browser mein validate karein.
- VAST Tag Inspector — VAST XML ka InLine/Wrapper structure, media files aur tracking URLs padhein.
- VAST Error Code Lookup — Har IAB VAST aur VPAID error code ka matlab, category aur fix dhoondhein.
- VAST Macro Expander — Ek tracking URL mein IAB VAST 4.x macros expand karein aur fired request preview karein.
- VMAP Validator — VMAP ad-break XML validate karein aur breaks ek timeline par dekhein.
- OpenRTB Bid Request Validator — OpenRTB 2.5 aur 2.6 bid request JSON ko IAB rules ke against validate karein.
- OpenRTB Bid Request Generator — Ek form se spec-valid OpenRTB 2.5 ya 2.6 bid request JSON banayein.
- OpenRTB Enum Reference — Har OpenRTB 2.x enumerated list — code aur matlab — search karein.
- TCF Consent Decoder — Ek IAB TCF v2.2 consent string decode karke CMP, purpose aur vendor grids dekhein.
- GPP String Decoder — Ek IAB GPP consent string ka header aur har embedded section decode karein.
- US Privacy String Decoder — Ek 4-character US Privacy (CCPA) string ke flags plain language mein padhein.
- TCF Consent Encoder — CMP settings aur vendor ids se ek IAB TCF v2.2 TC string banayein.
- ads.txt Validator — ads.txt ya app-ads.txt ko line by line browser mein validate karein.
- sellers.json Validator — Ek sellers.json document ko IAB Tech Lab spec ke against validate karein.
- schain Builder — OpenRTB ke liye IAB SupplyChain object (schain) banayein aur validate karein.
- CPM Calculator — Kisi bhi do values se CPM, media cost, ya impressions solve karein.
- eCPM Calculator — earnings aur impressions se eCPM calculate karein, ya reverse-solve karein.
- Fill Rate Calculator — ad requests aur impressions se fill rate, unfilled aur revenue lost paayein.
- IAB Ad Size Reference — IAB aur programmatic ad-unit sizes name ya WxH se dekhein.
- Prebid Ad Unit Generator — Ek Prebid.js ad unit config aur pbjs.addAdUnits() snippet banayein.
- CTR Calculator — Kisi bhi do values se CTR, clicks ya impressions nikalein.
- ROAS Calculator — ROAS, revenue ya ad cost aur break-even ROAS calculate karein
- OpenRTB Bid Response Validator — 2.5 ya 2.6 response ke field, type aur macro jaanchiye.
Aksar pooche jaane wale sawaal
- ArrayKit kaunse programmatic advertising tools include karta hai?
- Yeh category VAST aur VMAP validation aur inspection, VAST macros aur error codes, OpenRTB bid request validation, generation aur enum reference, IAB TCF/GPP/US Privacy consent string decoding aur encoding, ads.txt aur sellers.json validation, SupplyChain (schain) building, Prebid ad unit generation, IAB ad-size reference, aur CPM/eCPM/fill-rate calculators cover karti hai.
- Kya yeh ad-tech tools mere VAST tags ya bid requests ek server ko bhejte hain?
- Nahi. Har tool jo XML, JSON ya consent string aap paste karte hain use seedhe aapke device par parse karta hai. Aapke VAST tags, OpenRTB bid requests, ads.txt files aur consent strings kabhi ek server ko upload nahi hote.
- Kya main browser mein ek IAB TCF ya GPP consent string decode kar sakta hoon?
- Haan. Consent strings base64/bitfield encoded hain aur poori tarah client-side decode hoti hain, isliye TCF v2.2, GPP aur US Privacy decoders aapki string aapke device par padhte hain aur woh purposes, vendors aur sections dikhate hain jo yeh carry karti hai.
- Kaunse ad specs aur versions supported hain?
- Tools current IAB specs target karte hain: VAST 2.0–4.3 aur VMAP 1.0, OpenRTB 2.5 aur 2.6, IAB TCF v2.2, Global Privacy Platform (GPP), US Privacy (CCPA), ads.txt/app-ads.txt aur sellers.json, aur OpenRTB SupplyChain.
- Yeh programmatic tools kiske liye hain?
- Ad-operations aur ad-tech engineers, publishers, SSP/DSP integration developers, video-player developers aur privacy/consent teams jo din bhar tags validate karte hain, bid requests aur consent strings debug karte hain, aur supply-chain files check karte hain.